Thor Herforth-Madsen, Founder

At our heart is Thor’s passion for making things beautiful. From cuisine to construction, he finds fulfillment in giving form to inspiring ideas. Devoted to the art of building for over 30 years, Thor brings comprehensive perspective and expertise to creating environments for higher living. His apprenticeship began in his native Canada, where he studied the design and articulation of fine woodwork, cabinetry and furniture for 4 years, before traveling onwards. Eventually settling in San Francisco, he began working with manufacturers, builders and developers on increasingly larger scales. His expertise accordingly grew to include new construction, renovation and historic restoration in both residential and commercial domains. He ultimately served as Construction Supervisor for the Martin Building Company, celebrated for its stunning mixed-use developments and restorations of formerly industrial spaces. Thor’s breadth of expertise in artisanal building has made him skilled at translating the spirit of designers’ vision into strikingly expansive and nuanced structures. He is especially resourceful in overcoming unexpected physical challenges that often confront the expression of higher design concepts. He is an insightful team-maker and organizer who generates a calm, honest and mindful culture, both in the office and in the field.

Toni Vasquez, Controller

Toni began her career at the public accounting firm of Elwood, Espina, Ferrell, LLP where she provided auditing and tax preparation and planning services to closely held clients in architectural and engineering, distribution, retail businesses and not-for-profits. After leaving public accounting, Toni became the Controller for Cornish & Carey Residential, Inc. where she was responsible for the daily accounting operations of 22 offices and a budget in excess of $100M. Toni left Cornish & Carey to become the Chief Financial Officer for Martin Building Company, a San Francisco general contractor and developer. She was responsible for the daily accounting operations and all aspects of financial reporting for 30 diverse business entities. Toni is a CPA and is a member of the California Society of Certified Public Accountants. She is a graduate of the University of San Francisco. She lives in Burlingame with her husband and two children.

Sheryl Meredith, Owner and General Manager

Sheryl is responsible for the day-to-day operations of the company. She comes to the building sector from the pharmaceutical industry where she led teams involved in public and corporate relations, marketing and international operations. Formerly Sheryl worked for Gilead Sciences Inc in Foster City. She is a graduate of Columbia University in the City of New York and is currently completing a Masters of Business Administration at Golden Gate University in San Francisco. She lives in San Francisco with her husband and two children.